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Aviva Labs Introduces New Products for
Salons to Customize Tanning Services, Enabling Greater Satisfaction
for Sunless Tanning Clients
Waltham, MA, October 24, 2006 — Aviva Labs
(www.avivalabs.com),
manufacturer of natural, sunless tanning solutions announces new additions to its
spray-on sunless tan line: Booster Drops™, including Bronzer Booster Drops™ and
DHA Booster Drops™.
Aviva Labs Bronzer Booster Drops™ are unique, natural formulations of color
concentrate that contain a super-concentrated bronzer (brown tint), which are
added to sunless tanning solutions used for spray-on or airbrush applications.
This product contains NO DHA, and is easy to use. With Aviva Labs Bronzer Booster
Drops™, spray-on tanning technicians simply add a few drops into Aviva Labs sunless
tanning solution to increase the darkness level of the temporary bronzer color
guide without affecting the final DHA tan that occurs after the first shower.
The second product, Aviva Labs DHA Booster Drops™ has a 35% concentration of DHA
(a FDA approved, sugar-derivative commonly used in sunless tanning solutions that
provides the skin with the tanning color.) Using Aviva Labs DHA Booster Drops™,
technicians can customize the spray-on tan solution for each client - based on
their skin color and desired level of tan - to ensure the most natural, sunless
tanning results. This product is designed to raise the DHA concentration of a
sunless tanning solution to create a darker sunless tan.
"We had a number of our salons requesting an easy, effective way to custom blend
the Aviva Labs' sunless tanning solutions to create personalized spray-on or
airbrush tans for each of their clients based on the desired level of bronze color",
explains Mitch Bloom, Vice President of Operations for Aviva Labs. Mr. Bloom goes on
to state that, "We take great pride not only in anticipating our customers' needs,
but also quickly responding to requests for new products, hence the creation of the
Aviva Labs Booster Drops™."
Adding Booster Drops™ to Aviva Labs' sunless tanning solutions provides salons with
the ability to customize their sunless tanning services for each individual client's
needs, allowing them a greater level of personalized service for their clientele,
which is so critical in the salon industry. All Aviva Labs Booster Drops™ are
designed for use with both "clear" and "with bronzer" sunless solutions and are
compatible with airbrush, HVLP/Turbo and spray-booth systems. The new Aviva Labs
Bronzer Booster Drops™ are available to salons and distributors. For more information
visit, www.avivalabs.com/boosters or contact 888 MY AVIVA LABS (888-692-8482).
About Aviva Labs:
Aviva Labs, based in Waltham, MA, creates, manufactures,
sells and supports its unique line of natural, sunless tanning
skincare products for the health and beauty industry. Created
as a spin-off from a successful biotech company, Aviva Labs,
its employees, and its partners have extensive education and
experience in the beauty, biochemistry, health, and esthetics
fields, enabling the company to provide superior products
through the merger of science and health with the art of beauty.
Customers choose Aviva Labs' skincare products for the beautiful
results as well as the company's unique and unwavering commitment
to the long-term health of its clients' skin. Aviva Labs distributes
its products to over 60 countries worldwide, and operates
in compliance with FDA, Canadian and EU cosmetics regulations.
Aviva Labs' sunless tanning products have a loyal following
and were selected for use at the Sundance Film Festival. Aviva
Labs' philosophy, Beauty Today. Health for Life™, guides
the entire company's vision. For more information on Aviva
Labs and its sunless tanning solutions, visit the Aviva Labs'
site at www.avivalabs.com
©2006 Aviva Labs. All rights reserved. Aviva Labs and all
other trademarks mentioned are property of Aviva Labs.
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